Change. Sometimes it can motivate us to move forward and sometimes we can allow unwanted change to cripple us. The theme of the Women in Agriculture conference last week was “Taking Charge of Change”. There’s a number of changes we all face, especially for those involved with agriculture. Many are outside of our control yet we can control how we respond. We were challenged to write down 2-3 changes currently occurring in our lives and then what parts of those changes, if any, we had any control over. The first keynote speaker then built off of that in speaking on “Getting Clear on our Impact”. He was talking about life’s changes and our yearly goals. In clarifying impact around our goals, he mentioned three steps including: thinking long term, clarifying values/intentions, and optimizing for the starting line. The first two were pretty intuitive for me, but I wasn’t sure what he meant by the last one till explaining. In optimizing for the starting line, it’s about taking the first step. How many of us have made goals that have seemed too daunting to achieve such as fitness, nutrition, or other personal goals? He gave the example of a man who made the goal to run 5 miles every day for a year. Even though it’s measurable, it may not be achievable every day. He said the past three years, he made the goal each year to play his fiddle. He had been a fiddle player before having children but failed to even play once in spite of the goal. “Optimizing for the starting line” is about taking the first step. For the first man, it became simply putting on his running shoes. Once the shoes were on, it was the first step to any type of exercise. For himself, it was scheduling a time each day to only ‘pick up his fiddle’. Once he picked it up, it was the first step to begin playing again and he has been successful at playing since. The thought of this is so simple yet profound. It makes a lot of sense. In these cases, it can be change that’s positive by taking the first step, including in changing negative habits. It goes along the lines of other things we’ve heard such as “just making one’s bed” to complete one task, etc. For me, it will be to pick up a note card which is the first step to writing long-overdue thank yous and notes of encouragement. What first steps would allow you to achieve some of the goals you have in life or more positively help you deal with change occurring in your life right now?
Women’s Farmers & Ranchers College Program: Another opportunity for women in agriculture is upcoming on March 14. Michele Payn, founder of Cause Matter Corp., will be speaking to women on “Gate to Plate” at the next Farmers & Ranchers College. This informative and light-hearted program will start with registration at 6:00 p.m., a light meal and program to follow. The venue will be Lazy Horse Vineyard & Brewery near Ohiowa, NE or at 211 Road 20, Ohiowa, NE. This program is for women involved in agriculture to learn strategies for sharing their story of agriculture to today’s consumers. This program is free, however space is limited so please RSVP to 402-759-3712 or at go.unl.edu/farmersrancherscollege. Cause Matters Corp. focuses on addressing food myths, developing science communication, and connecting farm to food. In each of these core areas, Michele helps organizations clearly identify issues, understand their audience and grow solutions. Michele’s goal is to help you communicate “why your cause matters” – whether you’re a scientist, dietitian or in agribusiness. Michele’s resources and website can be found at http://causematters.com. For those of you on Twitter, Michele also founded the weekly #agchat conversation.
CropWatch and BeefWatch Podcasts: Dr. Roger Elmore, Extension Cropping Systems Specialist joins Michael Sindelar, Extension Educator, to talk about Corn Planting and Early Growth Stages in this month’s CropWatch podcast. You can listen to it at: https://cropwatch.unl.edu/2019/cw-podcast-corn-planting-and-early-growth-stages. The monthly BeefWatch newsletter now has entire articles available via podcast. You can click here to subscribe if you’re interested: https://beef.unl.edu/beefwatch-podcast?platform=hootsuite.
Grain Marketing Workshop in David City: Are you getting the most profit out of your grain? A free Nebraska Extension Grain Marketing Workshop will help you build your own marketing plan for next year’s crops. The workshop will be 10 a.m. to 3 p.m. Tuesday, March 5 in David City at the Hruska Memorial Public Library, 399 Fifth St. Austin Duerfeldt, Nebraska Extension ag economist and extension educator, will lead the morning session on how to develop a grain marketing plan. In the afternoon participants will get to test two scenarios using the Marketing in a New Era simulator. MINE is a commodity simulation game designed to help producers develop and improve their commodity marketing skills. Also speaking will be Eric Erickson, Risk Management Consultant at Thrive Ag LLC. The workshop, workshop materials and lunch are free. Seating is limited to the first 20 registrants and please RSVP to: Melissa Bartels at email@example.com.
Posted on February 24, 2019, in JenREES Columns, Reflections and tagged change, marketing workshop, podcasts, Reflections, women in ag. Bookmark the permalink. Leave a comment.
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